In 2016 I founded Renew Counselling & Health Coaching

In 2025 I launched my Podcast


Today I'm helping women rewrite their stories & build the most audacious versions of themselves in life & business.
the chapters that changed everything 
about me 

Entrepreneurship is in my DNA, I've been helping my family run their business since I was 16 years old.



In 2007 I left a marriage that completely stripped me of my worth, and I'm so grateful for it.



In 2015 I was working 3 jobs, lost everything I had in the stock market & was on the brink of bankruptcy



In 2016 I decided to change the narrative... The outcome of my life is all on me, no one is coming to save me, I'm worthy and I'm capable. 












DEANNA CRAWFORD
MY STORY 

Powerhouse entrepreneur, business mentor & keynote speaker on a mission to help ambitious women quiet the self-doubt and build the audacious life their soul has been calling them toward.

I didn't wake up with a perfect plan for success. I woke up tired, overwhelmed, certain there had to be a better way to live and lead.

My turning point came when I hit my own ceiling: mounting debt, long hours, the feeling of being stuck. I'd lost my identity, my voice, my worth. But I also learned the power of choice. I chose to begin again, and that changed everything.

Today, I work with ambitious women who crave more than survival. Through The S.O.U.L.™ Mastermind, I guide clients to build businesses that feel like play, fueled by purpose and designed for freedom, blending 15 years of entrepreneurship, I help women get grounded in their nervous system, aligned with what their souls are calling, and then we begin building the most audacious versions of themselves in life & business.

Hi! I'm DeAnna
You don’t need to become someone else to get where you want to go.
You need to trust more of who you already are.
Ways to work together 
Find what fits 
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DEANNA CRAWFORD
speaking & events


Bring DeAnna to your stage or host an experience that transforms. 

listen now 
the podcast 


Weekly conversations with women on building a bigger business and trusting yourself along the way.

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A free space to connect, get inspired, and take bold action toward the life and business you actually want.